Start with certainty, not assumptions. Audits, research, consumer insight, and positioning that give every marketing decision a clear, evidence-based rationale before a campaign brief is ever written.
Start with certainty, not assumptions. Audits, research, consumer insight, and positioning that give every marketing decision a clear, evidence-based rationale before a campaign brief is ever written.
Stand out in a crowded space. Brand campaigns, content, and multi-channel activation that give your investors a clear reason to engage and your brand a distinctive voice worth remembering.
Be found where investors are looking. From traditional search to the AI answer engines increasingly shaping how investors discover and evaluate financial firms, we make sure your brand is visible at every point of consideration.
Connect with your investors where it matters. AGMs, investor days, and broadcast-quality webinars designed and produced to engage both in-person and digital audiences at the highest level.
Financial services marketing is uniquely complex. Different investor types, regulatory scrutiny and crowded markets all demand a specialist approach. Clients come to us because we help them:
We help asset managers articulate their investment approach with clarity and conviction, reaching retail and institutional investors through compliant, evidence-led campaigns that build understanding and long-term confidence.
Specialist marketing support for listed investment companies. From investor communications to brand positioning, we help investment trusts grow their shareholder base and stand out in an increasingly competitive market.
We support wealth managers in communicating their value clearly to high-net-worth and ultra-high-net-worth clients, building the trust and credibility that drives both acquisition and retention.
We help fintech and digital investment platforms grow their investor base without sacrificing regulatory credibility, combining performance-driven creative with FCA-compliant communications.
Selected financial services work
Q: Why does sector-specific experience matter when choosing a financial services marketing agency?
A general agency learns your sector from scratch, your regulatory environment, your investor audiences, your approval processes. That takes time you don’t have and creates risk you can’t afford. Hub has 15+ years inside financial services marketing. We already know how FCA requirements shape campaign development, how Consumer Duty changes the way communications need to be tested and evidenced, and how to get bold creative work through compliance without stripping out the impact.
Q: What types of financial brands does Hub work with?
Asset managers, investment trusts, wealth managers, fintechs, and challenger banks, both established firms managing significant AUM and high-growth scale-ups building their investor base. The common thread is not size; it is the need to communicate sophisticated financial propositions to audiences who are hard to reach and harder to convince.
Q: How does Hub balance creative ambition with regulatory requirements?
Compliance is built into the creative process from the start, not added as a final check. Hub works with legal and compliance teams as collaborators, not obstacles. That means fewer late-stage revisions, faster approvals, and work that is both bold and defensible.
Q: Why should a financial brand invest in always-on marketing?
Because your audience doesn’t pause between campaigns, and neither should your brand. Always-on marketing means continuous nurturing through automated communication pathways, personalised content, and data-driven optimisation throughout the investor journey. The result is a brand that stays present and relevant between campaigns, not one that goes quiet until the next push.
Q: How long does it take to see results from a financial services marketing strategy?
It depends on the starting point, the channels, and the objectives. SEO and content programmes typically show traction within three to six months. Paid and campaign activity can move faster. Hub sets clear milestones at the outset and tracks against them, so the client always knows what progress looks like and when to expect it.
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