Digital Experience & Performance

In the digital-first investment landscape, your online presence is often the first and most frequent point of contact between your brand and potential investors. For asset managers and investment trusts, a strong digital experience isn’t just about aesthetics — it’s about clarity, accessibility, compliance, and measurable performance.

Hub’s Digital Experience & Performance service ensures every investor touchpoint — from your website and landing pages to your social channels and digital campaigns — is discoverable, engaging, and conversion-focused. We combine strategic UX design, robust SEO, and ongoing optimisation to maximise both visibility and results.

In investment trust marketing and asset management campaigns, your digital presence has to work harder than most. It must:

• Communicate complex propositions clearly to diverse audiences.
• Align with strict FCA guidelines, including Consumer Duty standards.
• Perform seamlessly across devices and platforms.
• Compete for attention in a crowded online space.

A well-optimised digital experience can shorten decision cycles, increase investor engagement, and improve ROI across all channels.

• Discovery & Audit – Assess your existing digital presence against performance, UX, and compliance benchmarks.
• Strategy Development – Create a tailored roadmap for improvements, aligned with your brand and audience.
• Implementation – Deliver design, SEO, and performance enhancements.
• Testing & Optimisation – Continuously analyse results and adjust for ongoing performance gains.

Financial services websites and campaigns must be clear, fair, and not misleading. Our digital strategies integrate compliance from the start — from structuring disclosures effectively to ensuring product information is accurate and accessible. We collaborate with your compliance teams to ensure every asset meets FCA requirements without sacrificing usability or design quality.

• Sector-Specific Expertise – We understand the unique needs of investment trusts and asset management audiences.
• Performance-Driven Design – Every decision is made to improve measurable outcomes, not just visual appeal.
• Integrated SEO & UX – We combine discoverability with a frictionless investor journey.
• Ongoing Optimisation – We don’t “set and forget” — we refine continually based on data.

We focus exclusively on the financial services sector, meaning every recommendation is grounded in the realities of your market. From fund fact sheets to investor onboarding forms, we design digital experiences that serve both marketing and compliance objectives.

Our London location keeps us connected to the UK’s investment community, giving us an edge in understanding domestic investor behaviour — while ensuring our digital solutions can reach audiences globally.

Your digital presence should be your most powerful investor engagement tool. With Hub’s Digital Experience & Performance service, we make sure it is — optimised for visibility, designed for clarity, and built to deliver conversions.

Whether you need a complete website overhaul, targeted SEO improvements, or ongoing digital campaign management, we provide the expertise and execution to make your online channels work harder for you.